Survey Design Essentials: Avoiding Bias and Maximizing Validity
Date/Time
6/11/2025
2:00 PM - 3:30 PM Eastern
2:00 PM - 3:30 PM Eastern
Event Registration
Event Type(s)
Workshop Webinars
Event Description
Surveys are a powerful tool for gathering data, but they are only as good as their design. Bias in surveys can lead to misleading results, poor decision-making, and wasted resources. In this webinar, you’ll learn practical strategies to design surveys that minimize bias and produce more accurate data. Through engaging examples and quizzes, you’ll explore common pitfalls in survey design and how to avoid them.
What You’ll Learn:
Non-Members: $75
Presenter: Lynda Zhang, Harvard University
Virtual Webinar: Wednesday, June 11, 2025; 2:00-3:30 PM
What You’ll Learn:
- How to identify and mitigate common sources of survey bias.
- Techniques for writing clear, unbiased, and effective survey questions.
- Best practices for designing response options and rating scales.
- Strategies to improve the overall reliability and validity of your surveys.
- A computer or device with internet access to join the webinar.
- A willingness to participate in interactive quizzes (no special software required).
Non-Members: $75
Presenter: Lynda Zhang, Harvard University
Virtual Webinar: Wednesday, June 11, 2025; 2:00-3:30 PM
Location
Virtual
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